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The AI Debate: Does Creativity Require Humanity?

Culture , Web

The AI Debate: Does Creativity Require Humanity?

As part of this year’s Vivid Ideas, I was asked to take part in an Artificial Intelligence Debate: Does Creativity Require Humanity? At S1T2 we’ve manage to make colourful careers straddling art and science, so I could... CONTINUE READING

The Interactive Future of Brands and Storytelling: A Vivid Ideas Recap

Culture , Experiential

The Interactive Future of Brands and Storytelling: A Vivid Ideas Recap

From augmented and virtual reality to artificial intelligence, emerging technologies are rapidly redefining the way we interact. While storytelling has been around for centuries, these innovations herald a new way to experience stories: through interactivity. At Vivid... CONTINUE READING

Top 5 Interactive Installations at Vivid Sydney 2017

Culture , Experiential

Top 5 Interactive Installations at Vivid Sydney 2017

In the lead up to our Vivid Ideas event Imagining an Interactive Brand, we took a trip down to Vivid Lights to see if we could find some examples of interactivity at work. Freedom of Movement, Campbell’s... CONTINUE READING

Imagining an Interactive Brand

Culture , Experiential , Virtual Reality

Imagining an Interactive Brand

As part of this year’s Vivid Ideas festival, we hosted Imagining an Interactive Brand. From Jonathan Nolan’s Westworld to Pokemon GO, the perils and wonders of technological innovation are on constant display throughout popular culture. What makes this... CONTINUE READING

Sailing for Success: Using Experience to Navigate a Digital World

Culture

Sailing for Success: Using Experience to Navigate a Digital World

As a digital agency, we spend a lot of time in the virtual world by the nature of our projects. A great example of this is our work with NGS Super, which was completely digital. Sometimes though,... CONTINUE READING

Fixing Malnutrition One Bite At a Time

Culture , Virtual Reality

Fixing Malnutrition One Bite At a Time

A government official, an academic and an artist walk into the room… Sounds like the start of a bad joke right? In this case, I can assure you, it is far from it. Recently, Chris and I... CONTINUE READING

Interested in Virtual Reality and Augmented Reality? S1T2 is hiring.

Culture , Experiential , Virtual Reality , Web

Interested in Virtual Reality and Augmented Reality? S1T2 is hiring.

Hey big wide world, We’re hoping you can introduce us to some people in love with creative tech, and a career in professing it. If you know someone, we’re looking for a Communications Officer  and a Sales Manager to join the S1T2 crew! CONTINUE READING

Marketing and Design Learnings from the Success of Pokemon Go

Culture , Experiential

Marketing and Design Learnings from the Success of Pokemon Go

Walking down the streets of Sydney, you’ll see people fixated on their smartphones swiping their finger in an upward motion, undoubtedly flinging Pokeballs at wild Pokemon that appear on their screen thanks to augmented reality. This is... CONTINUE READING

Internship Journal: Will Stewart

Culture

Internship Journal: Will Stewart

The internship journal is a series that gives each of our interns an opportunity to showcase the projects they’ve worked on as well as their insights from work experience in the industry. We love our interns because... CONTINUE READING

Artworks from the Fables From The Threshold Exhibition

Culture

Artworks from the Fables From The Threshold Exhibition

In April 2016, we held our very first exhibition called Fables From The Threshold (FABLES). FABLES is a unique exhibition, the first of its kind in Sydney exploring interactivity and technology, igniting the curious to rediscover the beauty in... CONTINUE READING