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Experiential

Shining a light on climate change at Vivid Sydney

After taking a break last year, we’re stoked to be back for this year’s Vivid Lights Festival. Teaming up with Qantas, we’ve created Revive The Reef, an interactive installation inspired by the Great Barrier Reef. 

Revive The Reef invites visitors to step into a virtual reef complete with interactive coral, thousands of light-refracting fish, and a vibrant soundtrack of real sounds from the Reef. While inside, visitors are given the chance to symbolically unwind the pressures threatening the Great Barrier Reef.

Close ups of aspects of the Revive The Reef installation at Vivid Sydney 2018

The kaleidoscopic world of Revive The Reef was made from 32, 736 individual LEDs spanning over 136.4m.

Working together, visitors can turn coral handles to bring life to the virtual reef around them. With each turn of the handles, the environment transforms around them from bleached white to an explosion of kaleidoscopic colour and sound. While interacting alone makes a small difference, it’s only by working together that visitors can make a real impact.

Our co-founder Tash described how encouraging interaction helped raise awareness about the role we can all play in saving the Reef.

“The interactive experience in Revive The Reef allows every passerby the chance to shape their own unique narrative. Our goal is to tell a story of empowerment. No matter how big or small our actions are, we can make a difference and protect the things that matter.”

Children transform the world around them by interacting with Revive The Reef at Vivid Sydney 2018

Turning the coral-topped columns as fast as they could, visitors could transform the world around them.

Revive The Reef isn’t just a celebration of the Great Barrier Reef, but a tangible way for us to make a positive difference for the Reef’s future. Indeed, for every social post with the hashtag #ReviveTheReef, Qantas will carbon offset a flight between Sydney and Cairns.

According to Qantas, the installation represents the larger fight against climate change:

“Ticking-the-box to Fly Carbon Neutral is one small, tangible action customers can take to help our planet and the Reef. The Revive The Reef installation is a great example of how, by working together, even small actions can make big changes.”

You can find Revive The Reef beside the MCA in The Rocks throughout Vivid Sydney 2018. Lights will be on from 6pm – 11pm each night, from 25 May – 16 June.

Revive The Reef installation in the distance at Vivid Sydney 2018

If you have any questions or would like to know more about what you read, contact us at creative@s1t2.com.au